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  • Writer's picturegraeme

ThrowForward Thursday 99: Futures Club Teaser: What we can learn from the Ocean Cleanup Project

What we can learn from the Ocean Cleanup Project about innovation through ridiculous ideas, experimentation and being a force for good.


Members of my Futures Club will get access to the full video, but for everyone else, here is an extended 'teaser' which I am sure you will find useful. Prof. Jim Dator is one of the world's foremost futurists, and his Second Law of Futures states that "any useful idea about the future must appear ridiculous". What does he mean? How is this useful for generating innovation? Watch the video to find out.


To watch the whole video, sign up now for my Futures Club at https://academy.graemecodrington.com/futures-club - it's no risk, with a money back guarantee if you don't find it valuable.







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