Dr Graeme Codrington's Quicklinks Press Kit
Bio and titles | Published books | Published articles | Media references | Client testimonials | Photos | Video introductions | Videos in action
If you would prefer to have any of these resources sent to you by physical mail, please email Graeme and request his press kit, or the specific item you require. Please make sure you supply your postal address.
Download copies of Graeme's speaker brochure in PDF format. Click on the links below:
Graeme's Bio and titles
If you are quoting Graeme in a press piece, please select from the following citations and references:
- Dr Graeme Codrington
- Expert on talent and the future of work
Founding partner, TomorrowToday
- Speaker, author, strategist
Graeme's contact details for press piece references are:
- Web: www.graemecodrington.com
- Email: graeme@tomorrowtoday.uk.com
- Mobile phone: +27 82 573 0377
- Office: +44 7887 622853
Click here to find out more about Graeme and see a detailed resume.
Click here to see how to introduce Graeme to an audience.
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Published Books

Graeme has published two books through Penguin:
- Mind the Gap, with Sue Grant-Marshall, Penguin SA, 2004
- Mind Over Money, with Louis Fourie and Sue Grant-Marshall, Penguin SA, 2001
Upcoming books include:
- Tomorrow's Children Today: Conversations, Connections and Choices for the 21st Century Parent, with Nikki Bush - Provisional title, due to be published October 2008 by Penguin SA
- Hannah's Rules: The Rise of the Ethical Consumer - Provisional title, due to be published early 2009
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Selected Published Articles
Graeme writes regularly for many different journals, magazines and newspapers. At various times, he has had columns in CEO, Boardroom, Intelligence, Zest and a number of other publications. He has a number of academic peer reviewed articles to his credit.
Graeme contributed a chapter to "South Africa 2014: The Story of Our Future" (ed. Brett Bowes, Guy Lundy, Steuart Pennington, Interpak books, 2004). The chapter was entitled, "South Africa's X Generation".
Here are a selection of Graeme's writings, most in Word document format in the final draft format in which they were sent for publication. Right click the links and "Save as" if you cannot open them in your browser:
- Mind the Gap - Convergence Journal ("Africa's HBR"), understanding the generation gap
- My generation - Mortgage Solutions magazine, UK, introducing the generations - click the link to see an online version
- Winning the Talent Wars - LUASA internal magazine (financial services organisation), how to create a culture to attract and retain talented staff
- Introducing the Generations - Mortgage Solutions UK, generational theory made simple
- Leadership vs Management - Boardroom magazine column, a new look at an old debate
- Creating a Learning Organisation - RISK magazine for the insurance industry (PDF to download - 130Kb)
- We're All Individuals - Boardroom magazine column, using your people to create competitive advantage
- People Strategy - University of the Witwatersrand Business School Journal, Africa's top rated business school where Graeme is an adjunct professor
- Who you are, not what you sell - Cover (financial services industry magazine), gaining and sustaining a competitive advantage in the connected digital age
- Prisoners of the Past - HR Future, going beyond "good to great"
- Generation Y Marketing - Marketing Mix magazine, in 2001, before others began writing about the new generation, Graeme wrote this feature for SA's premiere industry magazine
- Cells (and scissors) on Planes - Intelligence backpage. For nearly a year, Graeme wrote the fun backpage piece for Intelligence magazine - this is a typical example, highlighting his subtle wit and dark humour
- Leaving and Living a Legacy - Barnard Jacobs Mellet stockbroker client newsletter, how the Boomers are looking to the future
- Leadership Lessons from Unlikely Sources - Dictum Press Leadership series, on lessons to be learned from non profit, volunteer based organisations
- Meet the Millennial Kids - Your Child, a parenting magazine
- The Future is Now - Your Child, on preparing your child for the world of tomorrow
- If You're Not Failing, You're Not Trying Hard Enough - Zest, an inhouse magazine for a multi level marketing health company, one of Graeme's clients
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Selected Media References
Graeme is regularly called upon for expert comment and analysis in the media. He is often profiled as a strategist, speaker and expert on talent and the future of work. Below are just a selection of the numerous media references he has accumulated over the past decade, giving a sampling of styles and content.
The following are all PDF files. Right click and "Save link as" to download them if you cannot see them in your browser.
- Finweek cover story, September 2007 947Kb - "Take your job and shove it", on how young workers are changing the workplace.
- Men's Health, July 2007 1.4Mb - "The Wisdom of Ages", on the generation gap at work and play.
- Future Company cover story, 2001 1.6Mb - "Generation Y: The Kids who will change the world" - Graeme Codrington was one of the first experts to write and talk about the new millennial generation of young people
- Style Magazine, cover story, November 2000 6.5Mb - "Mind the Gap", profile of Graeme Codrington and of the concept of generational theory in SA's leading Lifestyle magazine.
- Transcript of Carte Blanche TV insert, July 2006 38Kb - Africa's longest running investigative journalism TV show takes a look at "Best companies to work for", profiling Graeme Codrington.
- HR Future magazine cover story, December 2005 1.1Mb - "Trends for 2006 in the Spotlight". Predictions of key people strategy issues for the African HR community.
- ASTD magazine 1.25Mb - "Change has changed", The American Society for Training & Development's magazine ran this article after Graeme addressed their International Convention with his presentation, "The Connection Economy".
- Marketing Mix magazine cover story 1Mb - "Generation Marketing"
- Sunday Times, Business Times, 20 June 2004 635Kb - "Generation Gap is Worth Looking Into"
- Europassist Insurance information newsletter 1.9Mb - "Generation X Goes Travelling", written by Graeme Codrington and used by Europassist (travel insurance) as a handout for their younger travelers
- IOD magazine, 'Directorship' 1.3Mb - "Keeping Up With Cool", as a member of the Institute of Directors, Graeme Codrington is a regular contributor to their publications, and is sought after for comment on issues of different generations, youth marketing and attracting and retaining talented staff
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Client Testimonials
Click here to see a list of selected client testimonials, or click here for a detailed client list.
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Photos of Graeme
Right click the thumbnail and select 'SAVE LINK AS' to download full size version. Clicking on thumbnail will open new window with full size image.
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Video introductions to Graeme
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Videos of Graeme in action
Click here to see a list of videos of Graeme in action. These are all uploaded on YouTube.
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To book Graeme or make contact with him, please click here for our contact page.